The consumer is rapidly shifting their preferences for new media platforms, thanks to the increasing amount of content available on demand consumed on internet-connected devices such as smartphones, smart TVs, computers, tablets and gaming consoles, set-top boxes along with digital media player in comparison to traditional media sources such as print, TV, and radio. Offering content on demand to the user at this speed has required media and entertainment (M&E) businesses to shift away from the traditional production systems, that are inherently slow and are flooded with numerous quality issues.
Through Google Cloud, Stilbon is aiding entertainment and media businesses develop and manage premium content with an infrastructure solution that is scalable. We’re assisting our customers to develop solutions for world-class content creation, distribution, and engagement of the public at a global level.